The impact of strategy presentation format on decision making.
Cheng, Myo Li.
Lim, Desiree Hwei Shien.
Neo, Shu May.
Date of Issue2005
College of Business (Nanyang Business School)
For our research, we study whether the use of such graphical representation will lead decision makers to place greater focus on unique and strategically linked measures, and whether they will take less time to arrive at their decision.
Final Year Project (FYP)
Nanyang Technological University