Bank merger wave : understanding undergraduates' perceptions using servqual.
Lim, Chin Siang.
Kho, Ee Lynn.
Hoon, Kelvin Yew Teck.
Date of Issue2004
College of Business (Nanyang Business School)
The objective of this study is to investigate the changes in customer perceptions regarding service quality of banks as a result of recent bank mergers.
DRNTU::Business::Finance::Mergers and acquisitions
Final Year Project (FYP)
Nanyang Technological University