Viability of the digital products industry : a strategic content value chain analysis.
Lim, Hiong Hwee.
Tan, Boon Keng.
Yee, See Wun.
Date of Issue2002
College of Business (Nanyang Business School)
This project analyses the e-commerce industry of digital products with the use of a strategic content value chain model.
Final Year Project (FYP)
Nanyang Technological University