Regionalization : an analytical study on the mode of entry of Singapore-based firms.
Goh, Keng Wee.
Lim, Hong Aik.
Sim, Sim Lim.
Date of Issue2002
College of Business (Nanyang Business School)
This study aims to determine the rationale behind the adoption of various entry modes by Singapore-based firms when regionalizing. The study adopts a structured and systematic approach proposed by Franklin R. Root (1994), while incorporating from other sources of literature.
Final Year Project (FYP)
Nanyang Technological University