Analysis of the E-grocery industry using Porter's five forces and value chain.

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Author
Lim, Chiu Teng.
Lim, Winnie Lee Huang.
Lim, Karen Wee Ping.
Date of Issue
2002
School
College of Business (Nanyang Business School)
Abstract
Using Porter's five forces and the value chain model, an analysis of the e-grocery industry is done. Further analysis on two prominent e-grocers, namely Peapod and Webvan, are carried out to examine why one succeed and why the other failed.
Subject
DRNTU::Business::Industries and labor
Type
Final Year Project (FYP)
Rights
Nanyang Technological University
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