Do online pharmaceutical firms offer lower prices?
Lam, Janet Hoi Ching
Pee, Chea Wen
Poon, Leng Leng
Date of Issue2002
College of Business (Nanyang Business School)
The project aims to find out whether online pharmaceutical firms offer lower prices than hybrid firms. A comparison between prices charged by online and hybrid firms,the frequency of price adjustments made by both firms was also noted. Lastly, a study on price dispersion displayed by both firms was also carried out.
Final Year Project (FYP)
Nanyang Technological University