Maintaining competitiveness in the Shanghai hotel industry: a case study on International Pudong Shanghai.
Le, Thi Ngoc Anh.
Li, Janet Chun Jiang.
Lim, Hilary Lay Keng.
Tng, Grace Ming Li.
Date of Issue2003
College of Business (Nanyang Business School)
In conjunction with the business landscape of the tourism industry in today's China, this paper examines the SIP strategies of one such player in the Shanghai hotel industry - InterContinental Pudong Shanghai.
DRNTU::Business::Industries and labor
Nanyang Technological University