dc.contributor.authorGaude, Nadine.en_US
dc.date.accessioned2008-09-18T07:42:45Z
dc.date.available2008-09-18T07:42:45Z
dc.date.copyright2004en_US
dc.date.issued2004
dc.identifier.urihttp://hdl.handle.net/10356/7274
dc.description.abstractGlobalization is a much discussed term. This study will demonstrate how current crucial globalization trends affect two companies which operate in different parts of the world, with different histories, and under different conditions. The German based apparel manufacturer Adidas and the Chinese based apparel manufacturer Giordano will serve as two excellent examples in this comparison.en_US
dc.rightsNanyang Technological Universityen_US
dc.subjectDRNTU::Business::International business
dc.titleThe study of current globalization effects on the apparel industry by comparing Adidas-Salomon (Germany) and Giordano (China).en_US
dc.typeThesisen_US
dc.contributor.supervisorErramilli, Murali Krishnaen_US
dc.contributor.schoolCollege of Business (Nanyang Business School)en_US
dc.description.degreeMaster of Business Administration (International Business)en_US


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