A study on the best business model for real estate company.
Date of Issue2005
College of Business (Nanyang Business School)
Investigate the developmental model for real estate agency aiming to find out whether it is better to act as a marketing chain-store or a franchised chain-store or a combination of the two through the examination of successful businesses such as McDonalds, Starbuck Coffee, 21st Real Estate, Zhongyuan Real Estate, and Schwab.
DRNTU::Business::Industries and labor
Nanyang Technological University