An evaluation of the franchising business in Singapore
Lee Hwee Khim Teresa, Ng Choon Beng
Date of Issue1997
College of Business (Nanyang Business School)
The franchise industry in Singapore has witnessed substantial growth in the last few years. There has been an increase in both the number of local and foreign franchisors establishing their presence in the Republic - a reflection that franchising is becoming a successful means of business expansion.
Final Year Project (FYP)
Nanyang Technological University