dc.contributor.authorChu, Peng.
dc.contributor.authorLeng, Wei Yi.
dc.contributor.authorSong, Wanyi Celestine.
dc.date.accessioned2013-04-11T06:54:36Z
dc.date.available2013-04-11T06:54:36Z
dc.date.copyright2013en_US
dc.date.issued2013
dc.identifier.urihttp://hdl.handle.net/10356/51830
dc.description.abstractUsing demographics, travel-related, research-related and expenditure-related variables, this research paper examines the variables that affect the probability of overspending among Singapore outbound leisure travelers who practice mental accounting and those who do not. The data collected from 314 random survey respondents across different age group and income levels were analyzed using the binary probit models. Our research concluded three findings that are consistent with previous literature on mental accounting and consumer expenditure pattern. Firstly, we found that mental accounting does leads to higher probability of outbound leisure travelers overspending. Secondly, the absence of mental accounting does not lead to higher probability of outbound tourists overspending. Lastly, outbound tourists who practise mental accounting are more likely to overspend as compared to those who do not.en_US
dc.format.extent55 p.en_US
dc.language.isoenen_US
dc.rightsNanyang Technological University
dc.subjectDRNTU::Social sciences::Economic theoryen_US
dc.titleMental accounting and its impact on outbound leisure traveler’s overspending Behavior.en_US
dc.typeFinal Year Project (FYP)en_US
dc.contributor.schoolSchool of Humanities and Social Sciencesen_US
dc.description.degreeBachelor of Artsen_US
dc.contributor.supervisor2Nguyen Duc Quangen_US


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