Outsourcing in the insurance industry.
Date of Issue2007
College of Business (Nanyang Business School)
The German-speaking insurance industry has witnessed major changes since its deregulation in the 1990s. Nevertheless, the vast majority of insurers continue to operate highly integrated value creation systems. An optimization of the insurance value chain has been predicted and postulated by various industry experts, but has so far not materialized. Against this background, the study at hand assesses the probability of a major transformation of the value creation logic in the industry. The dominant views and opinions of managers are reflected and analyzed based on a standardized surveys and semi-structured expert interviews.