Agenda building and information subsidies in environmental communication : a longitudinal study of Singapore's clean and green week campaign
Pang, Christopher Yew Huat
Date of Issue2002
Wee Kim Wee School of Communication and Information
This study looked at how agenda building and information subsidies affected news coverage during a public communication campaign.
DRNTU::Social sciences::Communication::Promotional communication::Communication campaigns
Nanyang Technological University