dc.contributor.authorDeng, Weien_US
dc.date.accessioned2008-09-10T08:33:05Z
dc.date.available2008-09-10T08:33:05Z
dc.date.copyright2005en_US
dc.date.issued2005
dc.identifier.urihttp://hdl.handle.net/10356/1429
dc.description.abstractThe agenda setting theory proposed that the media agenda has a great impact on the public agenda. Issues prominent in mass media become prominent in the audience’s picture as well. The global outbreak of the Severe Acute Respiratory Syndrome (SARS) crisis in 2003 provides a rare opportunity to examine the question about media presentation of an international health crisis and its impact on public opinions. In particular in the China situation, as an integral part of the communist political systems, the Chinese media directly demonstrated the government stance. It would be quite interesting to explore its impact on the public’s perception of the SARS situation.en_US
dc.rightsNanyang Technological Universityen_US
dc.subjectDRNTU::Social sciences::Communication::Promotional communication::Communication campaigns
dc.titleMedia agenda and online public agenda : a study of the SARS outbreak in Chinaen_US
dc.typeThesisen_US
dc.contributor.supervisorChoi, Alfred Siu Kayen_US
dc.contributor.schoolWee Kim Wee School of Communication and Informationen_US
dc.description.degree​Master of Mass Communicationen_US


Files in this item

Thumbnail

This item appears in the following Collection(s)

Show simple item record