Exploratory research on the franchise relationship : determinants of franchisee job satisfaction.
Lim, Kwang Yong.
Giam, Ching Hwa.
Date of Issue2001
College of Business (Nanyang Business School)
An examination of the essential elements that go into building a mutually beneficial franchisor-franchisee relationship in the local franchise environment.
Final Year Project (FYP)
Nanyang Technological University