Commercial flooring in Singapore.
Lee, Kok Yan.
Poh, Stella Yee Yun.
Ong, Ee Lin.
Date of Issue2001
College of Business (Nanyang Business School)
This report aims to present the findings of our market research on the consumer needs in the carpet industry. The objectives are to understand the decision making process of buying carpet, the selection criteria of buying flooring in general and carpet, the type of maintenance usually done and problems participants face when using carpet.
Final Year Project (FYP)
Nanyang Technological University