Information quality and service quality as drivers of user satisfaction in on-line brokerages.
Chua, Lian Poh.
Heng, Ching Jet.
Soh, Daniel Wee Hong.
Date of Issue2001
College of Business (Nanyang Business School)
Our paper explores the drivers of user satisfaction with regard to on-line brokerages. The SERVQUAL's five dimensions of service quality have been used as the basis of our model, as well two additional factors (price and information quality)that we have found to be of importance.
Final Year Project (FYP)
Nanyang Technological University