dc.contributor.authorTan, Venga Wenkai.en_US
dc.contributor.authorTeng, Renessa Shu Feng.en_US
dc.date.accessioned2008-09-10T07:14:51Z
dc.date.available2008-09-10T07:14:51Z
dc.date.copyright2006en_US
dc.date.issued2006
dc.identifier.urihttp://hdl.handle.net/10356/1143
dc.description.abstractThe Uniquely Singapore Race is a brand communications project for Singapore Tourism Board (STB) which aims to communicate the "Uniquely Singapore" brand to youths 18 to 26 years old in polytechnnics and universities of Singapore.en_US
dc.rightsNanyang Technological Universityen_US
dc.subjectDRNTU::Social sciences::Communication::Promotional communication::Communication campaigns
dc.titleThe uniquely Singapore race : a promotional campaign for the "Uniquely Singapore" brand.en_US
dc.typeFinal Year Project (FYP)en_US
dc.contributor.supervisorLee, Chun Wah.en_US
dc.contributor.schoolWee Kim Wee School of Communication and Informationen_US


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