A study on the market for retrofitting of Mercedes Benz in Singapore.
Ho, June Mei Chen.
Tay, Kok Cheng.
Wong, Huei Yuen.
Date of Issue2001
College of Business (Nanyang Business School)
The objectives of this study is to provide an understanding of the retrofitting market of Mercedes Benz in Singapore. Here, the potential size of the market, the willingness of the MB owners to retrofit their cars and their preferences towards the retrofitting services are examined.
Final Year Project (FYP)
Nanyang Technological University