Preliminary study - an adventure centre at Pulau Ubin.
Lim, Becky Woon Hong.
Tang, Yong Hir.
Tay, Kelvin Kheng Kiong.
Date of Issue2000
College of Business (Nanyang Business School)
This preliminary study seeks to examine the potential of developing an Adventure Centre at Pulau Ubin. The primary target for the proposed centre is the individual visitor segment, while the school and company segment will serve as secondary segments for the centre. The findings suggest sufficient interest among the three segments and we would thus, propose a more indepth study to confirm the more detailed aspects for the establishment of such a centre.
DRNTU::Business::Industries and labor
Final Year Project (FYP)
Nanyang Technological University