Young entrepreneurs in the local food & beverage industry: a comparative study
Chan, Mi Ki.
Lee, See Li.
Wee, Marion Jia Yunn.
Date of Issue2000
College of Business (Nanyang Business School)
This paper presents four case studies on two male and two female entrepreneurs in the local F&B industry. Their motivation for venturing into and staying in the industry were explored. The study also seeks to identify any differences in the motivation of the sexes.
DRNTU::Business::Industries and labor
Final Year Project (FYP)
Nanyang Technological University